INVERTED PYRAMID/ FRONT LOADING

Definition:

A journalist should put his most important info at the top, following with less important info.

How To Front Load Every Paragraph

  • Start each para with the most important info in the 1st 2 sentences
  • Then explain your point after putting the important info
  • Each para should only have 1 main point

Advantages of using Inverted Pyramid

  • Readers won’t even have to finish the article because they’ll have left with the most important info
  • Reader’s attention is much easier to grab using this method
  • Readers can get a quick overview of the entire article in the 1st few sentences of each para

 

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